Bridgestone Europe had training for their subsidiary organisation First Stop, but it was inconsistent, not region-specific and out of line with their business drivers. In addition, many front-line staff were resistant to training and technology. In order to improve customer service, increase sales and harmonise the First Stop brand, Bridgestone engaged Epic to help them come up with a suitable solution and to enliven the delivery of their training and development. A key aim was to bring each First Stop store up to the coveted five-star rating.
In addition to a series of e-learning modules, Epic created a bespoke, on-brand Moodle platform for First Stop. Upon entering the portal, learners are met by an image of a First Stop store with five main areas representing different categories of learning. These provide a structure for the Moodle platform and take learners to different areas of content, which also match the First Stop brand. In addition to a first-class user experience, the platform has a range of advanced functionality for administrators including bespoke reporting and customisation options.
A global, multi-national organisation with translated and localised content delivered via a custom Moodle LMS.
Epic’s solution has successfully standardised and delivered content on the selected subject areas to First Stop employees all around Europe. It has been so well received that Epic is now translating and localising the Moodle and the content into twelve different languages in order to extend the reach of the training to even more First Stop users.